Chevrolet is Top Performance Brand in U.S.

(graphic from chevrolet.com)

The numbers are in and Chevrolet is the leader in the performance brand market, with a lead in 2011 market share:

Chevrolet is America’s favorite performance brand, with Camaro and Corvette accounting for one out of every three sports cars sold in the United States in 2011.

Chevrolet accounted for 37 percent of the sports-car segment last year, selling 88,249 Camaros, which surpassed its nearest competitor, the Ford Mustang, by more than 18,000 units. That lead is expected to increase when the new Camaro ZL1 goes on sale this month.

Chevrolet accounted for 28 percent of the luxury-sports-car segment in 2011, selling 13,164 Corvettes. Currently the only domestic car in the segment, Corvette more than doubled the sales of its nearest competitor, the Porsche 911.

Read entire article here.

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